Earlier today, Yuliana Sameroynina introduced a paper, co-authored with Ocean Tomo Chief Executive Jim Malackowski, Accelerating Economic Inversion in the Post COVID-19 Economy, to an international audience hosted by the Licensing Executives Society.
For more than a decade Ocean Tomo has published studies documenting the growth of intangible asset value as the major component of S&P 500 market capitalization. Data has established that the United States has transitioned from a tangible-to-an-intangible economy, and a similar trend has been observed in European and Asian countries. As the world went into lockdown in response to COVID-19, Ocean Tomo began to examine if the pandemic would have an impact on these macro-economic observations.
We have seen that COVID-19 accelerated the digitalization of the world economy. When governments, businesses and organizations began imposing travel restrictions and social distancing measures, digital solutions were the early solution to continued economic and social activity. Digitalization of the economy allowed telemedicine, teleworking, online conferencing, remote schooling, online shopping and entertainment.
Will the initial COVID-19 response to business operations and personal lifestyle have lasting impact? If so, how will this shape the economic inversion Ocean Tomo was tracking before the crisis?
To learn more about the potential long term impacts of COVID-19, you can view Yuliana’s presentation on the Licensing Executive Society website.