From athletic footwear and connected fitness to digital athletes and sports gaming. How is intellectual property valued in the sports industry? Valuing sports-related intellectual property (IP) requires determining the economic contribution of a specific patent, copyright, trademark, technology, or licensed asset within a larger product or commercial ecosystem. Relevant evidence may include comparable licenses, […]
Insights
What IP Leaders Can Learn from the IAMV Study of the KOSDAQ Composite
Across the twenty-year history of the Ocean Tomo Intangible Asset Market Value Study (IAMVS), South Korea’s KOSDAQ Composite stands out. South Korea is a global technology leader, yet, on average, the KOSDAQ’s share of intangible asset value has held steady at 50% over the life of the study and fell from a peak of about […]
What Is Your Health Data Worth in a Partnership? How a Defensible Data Royalty Rate Is Built
How is a data licensing royalty rate determined? At a basic level, a defensible data licensing royalty rate starts from the ground up. Given that data is a unique asset, usable comparable license and transaction data often is not readily available. Therefore, one must begin with an enterprise-specific analysis of what each party contributes to […]
Q3 Update to the J.S. Held AI Disputes Monitor Raises Six Questions for Companies Deploying AI and their Counsel
For much of the past two years, AI litigation has centered on how AI systems are built: the training data, content, and intellectual property that go into them. Those disputes continue, but the Q3 additions to the J.S. Held AI Disputes Monitor show litigation expanding to examine what AI systems do once deployed, including how […]
The Business Case for AI as Intellectual Property: Eight Questions on Recognition, Protection, Valuation, and Monetization
Executive Summary In this post, Joel Lutzker, Managing Director of Ocean Tomo, a part of J.S. Held, and James E. Malackowski, Chief Intellectual Property Officer of J.S. Held, examine artificial intelligence through the lens of intellectual property and intangible asset management. They argue that AI is more than a technology capability. AI systems comprise valuable […]
Intangible Asset Market Value in the Australian Equity Market: Australia’s Integration into the Intangible Economy
Senior IP decision-makers, specifically Chief Intellectual Property Officers (CIPOs), and partners at law firms and in-house counsel advising the ASX 200 companies, should read this article to understand: Australia’s intangible share and its 25-year trajectory. Intangible assets rose from about 65.5% of ASX 200 market capitalization in 2000 to a record 74% in 2025, a […]
AI as IP™ Framework: Reasonable Measures in the Age of Artificial Intelligence
Corporate Chief Intellectual Property Officers, General Counsel, and Chief IP Counsel should read this article to: Understand how “reasonable measures” in trade secret, patent, and copyright contexts are evolving as AI systems create, store, modify, and expose valuable intellectual property across technical and organizational layers Advise clients to build AI Asset Registers that document asset […]
Five Questions Policymakers Should Ask About Intangible Assets
Over the last fifty years, the global economy has experienced a profound shift in how value is created. In 1975, tangible assets represented approximately 83% of the market value of companies in the S&P 500. Today, intangible assets account for more than 90% of that value. This “economic inversion” reflects the growing importance of intellectual […]